Three years of flagship launches, one integrated partnership
For three consecutive years, Nexlabs partnered with Samsung in Myanmar on integrated creative, campaign content and flagship launch experiences.
Campaigns that earned attention, action and results.
See how local audience understanding becomes connected campaigns, participation and measurable results.
Case studies
Uncaging ambition across every channel
A nationwide integrated campaign that gave Myanmar artists a platform through digital, out-of-home, music and live activation during the Year of the Tiger.
A multichannel celebration of family connection
A connected Myanmar campaign using a web series, interactive recipe game and KOL content to celebrate the bonds and traditions that bring families together.
Moving forward together with U=U
A 360-degree public-health campaign that made Undetectable = Untransmittable easier to understand and helped challenge HIV stigma in Myanmar.
Taking the campaign on the road to six cities
A six-city Myanmar roadshow that combined a branded bus, local musicians, familiar carnival games and a motorbike promotion to engage regional audiences.
Giving urban sport a bigger stage
An experiential platform that brought Myanmar’s BMX, roller-skating and skateboarding communities together while connecting Nescafé with younger audiences.
A gold-winning campaign for WALK2WIN
Nexlabs turned Prudential Myanmar’s WALK2WIN challenge into a participation campaign that won Gold for Best Campaign at the 2023 MOB-EX Awards.
Demand generation across seven markets
A seven-market B2B performance programme for Visier’s people-analytics platform, built around account-based marketing and high-intent demand.
Connecting paid media with ecommerce sales
An end-to-end performance programme for Bioderma Myanmar connecting paid-social media planning, buying and analytics with ecommerce sales activity.
What does your brand need to achieve next?
Tell us what needs to change, who you need to reach and what success looks like. We will start with the right questions.
Send your project brief
